I sliced and diced A LOT of fruit for this summery shoot. Or shoots, I should say. My original assignment was no-bake desserts to keep you cool and out of the kitchen when summer heats up. Since a lot of the ingredients were fruit, I parlayed it into a second story about guilt-free fruity desserts. It resulted in a shoot full of fruit…and two covers!
I put hours of brainstorming, visioning and thought into each shoot, but once I ship final photos and stories off to the publisher it’s always a suspense-filled wait to see what they do with my work. Here’s some of what I sent.
And here’s what they did with the no-bake and fruity spreads.
As an art director, letting go of my vision is pretty much the hardest part of creating content for hire. Then again, I get to be surprised when I land the cover!
And because I need you to fully appreciate just how much dicing there was…1/4″ squares…in a square.
Photos Dev Hanumara
Styling Heather Winkel
For Momaha magazine, May 2015 and June 2015.